Friday, February 18, 2011

Sustainability: Saving our Trees


Here at Maxim Hygiene we share the philosophy that we need to take care of our earth to have it take care of us. Our commitment to offering only 100% certified organic and 100% natural cotton products let us do our part to help take care of the environment.

Every year, millions of trees are destroyed in the manufacturing of most conventional feminine hygiene products. Woof fluff pulp is a byproduct that is produced and used as an absorbent layer in these products. It is processed and bleached to give it a clean white look to it, but it is far from clean. Bleaching leaves behind toxins in the products that can produce dioxin. A chemical that you should never have near your most intimate body parts, yet a chemical that is in most of the conventional feminine hygiene products on the market today. So not only is the environment hurt by the countless trees that are cut down in it's manufacture of wood fluff pulp, but our bodies are exposed to chemicals when we use those products.

Sustainability in manufacturing is created when Maxim uses only 100% certified organic and 100% natural cotton. Cotton is the largest natural fiber supplying the global demand for textile products. The main alternatives to cotton are non-renewable chemical fibers. Cotton is sustainable, renewable, and biodegradable, making it an excellent choice as an environmentally-friendly fiber throughout its entire product life cycle. Most chemical fibers are petroleum based, which means they come from nonrenewable resources.
Cotton is very drought and heat-tolerant.  Cotton uses less water than many other major crops produced in this country. Only 35% of U.S. cotton acreage requires some form of irrigation-the rest of the cotton land is supplied by natural rainfall. In the last 25 years, producers have become more efficient in their water usage are now using 45% less irrigation water to grow a pound of cotton.

Cotton vs. Other Fibers

Cotton, of course, is not the only textile fiber available, but it has significant environmental and performance advantages over other fibers. A few examples:
  • Cotton uses sunlight and converts it directly to a fiber without intermediate processing steps. That’s increasingly important, since processing other fibers, even those from biological sources, require a large amount of energy to produce fiber.
  • Wool requires four times more land than does cotton to produce fiber.  Silk requires 20 times the land to produce the equivalent amount of silk fiber.
  • Fibers that are based on corn and bamboo also require intermediate processing and additional chemicals to create a rayon-type fiber, which is still not a direct plant-based production of fiber.
As a natural, renewable fiber, cotton has obvious environmental and sustainability advantages over petroleum-based synthetic fibers. Unlike petroleum-based fibers, cotton is energy self-sustaining, and does not contribute to net green house gas emissions.

(source: cotton today)


Did you know?

If each household  replaced just one box of conventional feminine products with a box of feminine hygiene products made from 100% certified organic and 100% certified organic and 100% natural cotton, we could save:
  • 11,654 trees
  • 853 cubic metres (1100 cubic yards) of landfill space equal to 48 garbage trucks
  • 15.9 million litres (4.2 million gallons) of water, or a year’s supply for 32 families of four
  • One conventional hygiene company uses more than 3 million metric tonnes (3.3 million tons) of virgin fiber to produce its tissue paper products globally. The wood fluff pulp that is used to create these products is wiping out ancient trees and clear cutting down entire forests that have been around for hundreds of years. This unsustainable resource is not a healthy way to treat our Earth and the manufacturing and preparation of wood fluff pulp is not a healthy way to treat our bodies. Sustainability=Responsibility Using organic and natural cotton provides a softness and cleanliness that chemically manufactured products cannot. Plus, having the peace of mind knowing you are using only safe and environmentally friendly products that are sustainable. We at Maxim Hygiene take great pride in taking care of our Earth by using 100% certified organic and 100% natural cotton in all of our hygiene products. We welcome you to join us in choosing a healthier alternative for the good of your bodies and the good of the Earth. <3 Maxim *Our products in green packaging are made from 100% organic cotton and those products in white packaging are made with 100% natural cotton.

    (sources cotton today ** cotton usa)

No comments:

Post a Comment